ASICS is at the forefront of the world performance sports market as undisputedly the leading running shoe brand for enthusiasts and professional athletes alike. Whether at professional sporting events, the Olympics or an everyday run around a park, ASICS is the runner's choice, providing comfort, support, and a superior ride.

At ASICS we continue to design and develop technologically advanced performance footwear and apparel to support more people to move for body and for mind. Our SportStyle range is inspired by our performance running footwear and fuses its technology with our heritage and modern designs.

Beyond the running arena, ASICS has made further strides in development. The revolutionary ASICS Rugby and Football range incorporates injury prevention technologies, a first in these sports. ASICS is unmatched for technical superiority and rigorous quality. These standards have put the company in good stead since 1949 and will remain hallmarks of the brand as it innovates and develops well into the 21st century.

We believe in the power of sport to positively impact the mind. It’s why we develop products to support more people to move for body and for mind.